What do record labels provide? |
Ray Monner |
http://thehuxcapacitor.wordpress.com/2009/11/08/independence-for-bands-101-pt-1/#comment-64
Great article by Rich Huxley
Read more for my comments.
The record deal, if you take away the fantasy, boils down to
-distribution
-promotion
-a cash advance
-parenting
(something else?)
All of these ingredients are important. No questions!
What we're seeing is that distribution and promotion can be achieved via the internet with a bit of administrative work and a little bit of ingenuity.
The cash advance, (pat on the back... good work, here's a little something for you), is harder to come by. This is where the record deal becomes very interesting, and exciting. Fast cash! But, of course, it comes at a price.
The forth part, the good or bad parenting that a record label could provide. Every piece of Intellectual Property needs an administrator, somebody who is going to make sure that the album sells.
Points 3 and 4, song management and financial management is moving online. To be launched early 2010, for a small test group, by a Stockholm-based start/up.
Sign up to the blog now, and sign up for the beta soon.
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